The use of digital technology in the workplace has a significant impact on the way business is done. The increasing competition among businesses is one example of how digital technology is shaping the future of business. Here is an article to guide you to perform better in the digital era and outcompete your competitors within the industry!

Step 1: Understanding the benefits of utilizing technology

It might sound basic, but all the improvements start with the thought of being “willing to make a change”. Technology is usually new concepts introduced to the market. It is not that all the good old practices are not useful, but sometimes new things do make a difference in terms of boosting performance. For example, companies are used to first, but they quickly adopt a more advanced choice to enhance cybersecurity level: Mpls VPN network. This is where it makes some companies outperform others.

Some technologies make it easier for companies to increase productivity. Digital technologies have made it easier for companies to reach their target audience and increased their ability to compete with other companies. Digital technologies are also changing the way that we work, as well as how we interact with others in our daily lives. For example, smartphones have made it possible for us to be constantly connected to our work and our friends, which has affected both personal and professional relationships.

Step 2: Make a comprehensive analysis of your company’s current situation

What is your position in the market? Who is your target audience? Have you efficiently reached them? What is your growth target? What are the current solutions that you are using? Does your company have sufficient technical support to help you keep improving?

For example, some companies are planning to introduce their local businesses to the global market. They should first take a look at the global market and see what the positioning in the market is taking reference to the existing competitors. Next, they might target customers in a different locations, and define online stores as one of the platforms where their businesses could get in touch with the target customers. To establish a trustworthy image in those customers’ minds, the businesses decided to enhance data security to support their e-commerce. Currently, they are using a local data center. Soon, they found out that cloud data center could help them enhance their cybersecurity level with less managerial efforts while eliminating geographical barriers. So, they decided to adopt a new technology to support their growth.

Step 3: Determine how to implement strategy (Internal/External method)

It is hard to implement new technology without any assistance. In usual cases, companies could recruit talents to implement it for them or outsource the IT solutions to a professional service provider. Recruit talents for the company could bring new knowledge into the company. If your company needs to learn new technology and believes such skills needed to be taught to other staff in the company - recruiting new members is a good choice to do so. The benefits of outsourcing are clear - When it comes to outsourcing, professionals have skills and expertise that can be used in a more efficient way than our own. They will do things much faster and better than the average person would be able to do them, saving us time and energy. For example, it is not a core business function to enhance unified threat management. Some companies would outsource it to the industry elites to handle the task to obtain a higher level of cybersecurity, while they could pay less time, money, and effort to achieve it.

Step 4: Find a suitable candidate/service provider

Finding a suitable candidate for a job is one of the most difficult tasks for an employer. It needs to consider a lot of factors like salary, location, experience, skills, etc. The first step towards finding the right candidate is to identify what exactly you are looking for. Once you have done that, you can start your search by looking on various job boards or by contacting recruiters who specialize in your industry. You can also use social media platforms like LinkedIn to find people with experience in related fields and then contact them directly. The last step would be to conduct interviews with all the candidates and then select the best one based on their suitability and skillset. For example, if you are looking for someone who could help you to implement endpoint detection and response solution, they should be able to answer situational questions with a professional in the interview, in which endpoint attacks are stimulated.

When finding a service provider, you could first do some secondary research, such as looking at the historical projects they had handled. You could either ask providers to make an initial proposal in the selection stage after you have come up with a list of possible choices. You may also want to have a meeting with them to ask questions in real-time to test their ability and skills.

Step 5: Implement strategy & monitor

You could start implementing the strategies when you have finished planning them with the professionals. However, not everything is perfect and you should keep an eye on the performance of it even if you have outsourced the part to third parties. For example, you would need to be clear about what the edr solution is doing for you, what the endpoints detected, and what kind of improvements in terms of endpoints security is done.

Follow the 5 steps to make a smart business growth choice!